Thu, 2011-10-13 12:37 - By
A new IBM study of more than 1,700 chief marketing officers from 64 countries and 19 industries reveals that the majority of the world's top marketing executives recognize a critical and permanent shift occurring in the way they engage with their customers, but question whet
Mon, 2011-07-25 06:38 - By
Announcement,
PR Business,
Media,
advertising,
British American Tobacco,
COMFORT,
Dove,
Eymard Saldanha,
IBM,
Kraft,
Memac Ogilvy & Mather,
MENA,
Panadol,
Ponds,
Tang,
Unilever,
Vaseline

Memac Ogilvy & Mather announced today the promotion of Eymard Saldanha to the position of Regional Head of Advertising in the Middle East and North Africa.
Mon, 2011-05-09 08:37 - By
Announcement,
Digital Media,
Media Business,
Report,
Media,
apple,
Bloomberg,
Google,
IBM,
iMac,
iPad,
iPhone,
McDonald's,
Steve Jobs
Bloomberg reports that Apple Inc. has overtaken the search engine giant Google to become the world’s most valuable brand, climbing 84% in the past year to reach $153.3 billion, while Google has lost 2%, now reaching a value of $111.5 billion. IBM has climbed 17% to become the third most valuable brand ahead of McDonald’s.
Wed, 2010-06-30 22:32 - By

Yahoo! (NASDAQ: YHOO) today announced it will offer world-class customer care services for future Arabic-language versions of Yahoo! products, plus support in eight more languages: Spanish, German, French, Italian, Turkish, Polish, Romanian, and Russian.
Tue, 2010-04-06 19:05 - By