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MEC MENA, the media specialist firm, which celebrates its tenth anniversary today, will build on its culture of active engagement with clients, media and consumers, through a renewed focus on the digital landscape.


Ramzi Raad, the founder & CEO of TBWA\RAAD Middle East and a key figure in the Middle East and North African advertising industry, has been honoured the prestigious 2010 Dubai Lynx Advertising Person of the Year Award at the 3rd Dubai International Advertising Festival. Ramzi Raad will be honoured during the Dubai Lynx Awards Ceremony and Dinner to be held on 17 March at The Palladium in Dubai.

The Holding Group (THG) announced that it has been rebranded as "MENACOM". As part of the rebranding process, the company also unveiled today its new logo and corporate identity, which similarly reflect MENACOM's focus on integrated services, including advertising, public relations, direct marketing, media buying, digital and interactive outreach.

The Khaleej Times reports that the advertising industry in the the Middle East will see its growth shifting from "the very fast to fast" mode in the coming months as the global financial melt-down starts impacting the regional economies, industry leaders said.

The first Dubai Lynx Advertising Person of the Year Award has been awarded to Joseph Ghossoub for his outstanding work in promoting the Middle Easts advertising and media industry globally.