Leo Burnett Group of Companies MENA recently appointed Raja Sowan as Regional Director for its Retail Engagement Practice division - Arc Leo Burnett. This appointment comes as a further demonstration of the company's desire to stay ahead of the competition in what is proving to be an increasingly important area of competence in the marketing and communications world.

campaign Middle East reports that Leo Burnett has won Aldar’s advertising account, an Abu Dhabi-based property giant, after both Leo Burnett and FP7 have been shortlisted as part of Aldar’s advertising review. Leo Burnett stood out as being the most appropriate agency according to Aldar’s deputy director of marketing and media Sai Eid, and will be responsible for the new marketing strategy that aims at turning around losses of the recession.