Chief Creative Officer at Leo Burnett Worldwide, Mark Tutssel and Michael Canning, Creative Director at Leo Burnett, were featured in a platform talk where they unveiled new thinking and work around the idea that 'We Speak Human'. "The great brands of the 21st century will be the brands that don't speak to consumers but instead speak with people. The brands that speak human," said Tutssel. "As a benchmark for the creative thinking within Leo Burnett and for our brands, speaking human is at the heart of everything we do."

The winners of the Press, Design and Cyber Lions categories have been announced and awarded at the Awards Ceremony of the Cannes Lions Festival week. Entries for the Press Lions, Design Lions and Cyber Lions have received a total of 4,819 submissions. Chaired by Mark Tutssel, Chief Creative Officer of Leo Burnett Worldwide, 389 entries were shortlisted before awarding 10 Gold, 21 Silver and 39 Bronze Lions. The Press Grand Prix went to AlmapBBDO São Paulo, Brazil for the Billboard campaign ‘Bono’, ‘Eminem’, ‘Amy’, ‘Britney’and ‘Marilyn’.

21 leading creatives and media experts from around the world are currently judging at the Dubai Lynx Festival, the leading creative advertising competition for the MENA region, which has announced 292 entries that have been shortlisted in the Print, Print Craft, Outdoor, Direct & Sales Promotion and Media categories. Of the 998 entries submitted in these categories, 82 Print, 47 Print Craft, 57 Outdoor, 36 Direct & Sales Promotion and 70 Media entries have made it through to the shortlist.

Leo Burnett Beirut has won the Middle East’s first Cannes Lion this year by winning a gold award for its ‘Khede Kasra’ campaign in the PR category. The winning campaign was for the the Hariri Foundation who wanted to address the imbalance of gender roles in Lebanese society through their “Women Empowerment Program”.