Sponsored by Yahoo! Maktoob and Choueiri Group, Mindshare will be presenting the Media Summit 2010, a one-day forum that will be held on October 13th, 2010 in Dubai. The forum intends to offer a deeper understanding in consumer communication across the world. The one-day forum will also embark upon the rise of new digital technologies and the transference of analogue media channels to digital formats, and providing advertisers with amazing opportunities and intriguing new business challenges.