Nielsen Company

Nielsen reveals Middle East demand for internet services via connected devices in 2011

Sun, 2011-01-16 10:08 - By  
The Nielsen Company today revealed the extent to which online consumers in the Middle East intend to use different connected devices to access the Internet in the coming year. Nielsen's Global Online Survey, conducted across 55 countries, showed that almost half of the Middle East's online consumers (43%) plan to use a mobile phone to access the Internet while 29% intend to use a handheld multimedia device and 24% plan to access the net via an in-home video game system. 

The Nielsen Company and Facebook form strategic alliance

Thu, 2009-09-24 08:12 - By  
             
 
The Nielsen Company and Facebook have announced a multi-year, strategic alliance to help marketers better use the
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