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Online media remains the way for senior executives to source technology industry news according to the 2012 annual technology market survey conducted by Eurocom Worldwide, the Global PR Network, in association with Orient Planet PR and Marketing Communications based in Dubai, 78% of respondents say that they mainly get their technology news fix from online media. This is some way ahead of social media (42%).


The Amercian online marketing journal, eMarketer, reports that online advertising spending in the Arab World is expected to grow to $142 million by the end of 2011, quoting to a recent study by Madar Research.