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Pepsico
OMD adds 12 Gemas Effies MENA to its effectiveness credentials
Mon, 2011-11-28 14:15 - By
Digital Media, Events, Media, Effie Effectiveness Index, Effie Worlwide and the World Advertising Research Centre (WARC)., Elie Khouri, GEMAS Effie MENA Awards, Henkel, Marico Industries, OMD, Omnicom Media Group MENA, Pepsico, Ronald Koukjian, Shadi Kandil
OMD has won several Gemas Effies this year at the annual award ceremony .The Gemas Effie MENA Awards saw the regional network build on its impressive track record at the event by winning 12 awards. In 2010, it had won six and five the year before.
PARC: Ad spend up for Ramadan, but less than last year due to regional unrest
Tue, 2011-08-30 05:27 - By
Advertising Business, Advertising, egypt, Etisalat, Gulfnews, Mobily., Mobinil, Pan Arab Research Centre, PARC, Pepsico, RAMADAN, Shaharyar Umar, ZAIN
Despite the regional unrest and the economic downturn in the US, Ramadan witnessed an increase in advertising expenditures compared to previous months this year, but remains lower than last year.
Film, Film Craft, Creative Effectiveness, Titanium and integrated lions announced
Sun, 2011-06-26 06:58 - By
Events, Media Business, Media, BBDO New York, Cannes Lions International Festival of Creativity, Creative Effectiveness, DDB Worldwide, Droga5, eo Burnett Melbourne, Film, Film Craft, Grand Prix, IKEA Group AlmapBBDO Sao Paulo, Ogilvy & Mather, Pepsico, Titanum
The final night of the Cannes Lions International Festival of Creativity has concluded with the Film, Film
Craft, Creative Effectiveness and Titanium and Integrated Lions Awards Ceremony.
Of the 3,310 entri
Pepsi goes after Arabic Bebsi.com website
Wed, 2011-02-09 10:16 - By
Announcement, Digital Media, Media Business, Media, Bebsi, Domain Name Wire, Pepsi, Pepsico, WIPO, World Intellectual Property Organization
PepsiCo. Inc has recently filed a complaint with World Intellectual Property Organization (WIPO) to get the domain name Bebsi.com, claiming that this is not just a typo of Pepsi, but it is actually an Arabic way of saying Pepsi. Pepsi has filed so many cases before this one and hasn’t lost one. Its biggest win was for PepsiCola.com, which it won in a 2001 National Arbitration Forum case.
PepsiCo signs exclusive partnership agreement with Aldar for Ferrari World Abu Dhabi
Sun, 2010-06-20 17:40 - By
Media Business, Confectionery & Snacks, ALDAR, Areej Al Naqbi, Ferrari World Abu Dhabi, Mohamed Halwachi, Pepsico
Aldar, Abu Dhabi's leading property development investment and management company, has signed an exclusive long-term supply and sponsorship agreement with PepsiCo, one of the world's leading food and beverage companies.
TBWA\RAAD Group announces the addition of new agency partner - Integer
Sun, 2010-04-11 15:46 - By
Announcement, Advertising, Blackberry, GlaxoSmithKline, Integer, Jeremy Pagden, Johnson & Johnson, Kellogg's, Marcus Evans, McDonald's, Omnicom group, P&G, Pepsico, Ramzi Raad, Reda Raad, TBWA\Raad
TBWA\RAAD - the Middle Eastern arm of global advertising agency TBWA (Omnicom Group) - today announces the formation and integration of a MENA office for sister Omnicom Group company, Integer.
After 50 years, BBDO loses Pepsi brand account to TBWA/Chiat/Day
Sun, 2008-11-30 15:38 - By
Advertising Age reports that after nearly 50 years, BBDO Worldwide has lost its longtime hold on the Pepsi-Cola brand in North America to two Omnicom Group siblings.
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