Report

Arab FTA Sat TV channels grow by 19% in 2011

Sun, 2012-05-13 07:33 - By  

The number of FTA satellite channels in the Arab World increased by 19.3% between April 2011 and March 2012 to reach 642 channels (fully operational channels reached 565). Arab Advisors Group research revealed that the highest percentage of the analyzed FTA satellite channels were privately owned general channels.

'Arab Media Outlook' report sheds light on the media sector and highlights MBC Group's contributions

Tue, 2012-05-08 07:33 - By  

On the sidelines of the 11th annual "Arab Media Forum," organized by "Dubai Press Club", an in-depth report entitled "Arab Media Outlook" was published in its 4th edition - issued once every three years - and considered as a reference in the MENA region for Media companies and consumers, be they viewers, readers, listeners or bloggers, among others.

Gulf countries continue to create jobs despite Arab Spring

Thu, 2012-04-12 09:08 - By  

The Gulf region continues to create jobs despite the impact of the Arab Spring in 2011, according to a survey by Dubai-based online recruitment firm, GulfTalent.com.

The 2012 Digital Marketer: Benchmark and Trend Report

Mon, 2012-04-09 08:30 - By  

Experian Marketing Services has released its annual report. The 2012 edition provides a fresh perspective on the digital landscape and how brands can influence more meaningful connections with customers.

Internet-only TV homes increase by 22.8%

Mon, 2012-02-13 16:49 - By  

According to a report issued by Nielsen, the number of U.S. households that dont have cable or satellite TV and subscribe only to broadband Internet access has grown dramatically, growing by 22.8% over the past year. The Nielsen report said that this demographic is growing faster than any other segment of the “cross-platform” television marketplace.


Casale Media report on effective banner advertising and ROI

Mon, 2011-07-25 16:23 - By  

 

Casale Media reports a research analysis on the direct relation between online advertising and achieving a successful advertising campaign.

The report focuses on:

* Tactics to improve online display buys

* Increase impressions

* Improve ROI

Online video market gains popularity among youth

Mon, 2011-07-25 11:17 - By  

According to a Metacafe study, online video viewing among young adolescents is becoming increasingly popular. The sponsored study on web-based TV services reveals a direct upward trend in online video watching with marked increases in online video viewing on a daily, weekly and absolute basis. 


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