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The Online Project, one of the Middle East's leading social media agencies, has published a report on Facebook's marketing trends in the Middle East. The report compares key statistics with users based in the US, including differences in use in terms of language, gender, age, etc. The report includes the following infographic, as well as a detailed analysis below.

According to new research by the Arab Advisors Group, the number of free-to-air satellite channels in the Arab World has increased by 19.3% over the past year. According to the research findings, the number of channels reached 642. The findings revealed that Egypt, Saudi Arabia and the UAE host the highest number of free-to-air satellite channels.
Key platform highlights and outlook – 2011-2015
A recent study by Effective measure has revealed that 31.1 million unique browsers attributed to a 3.9% increase in users on local language news websites in the MENA region in the month of February 2012. Over 500 million web pages from websites in this category were viewed in this time, with mobile acquiring a 12.3% share.

The IPTV industry is set to double in size and will be worth $12 billion, according to new research by Informa Telecoms & Media. Informa's analysis shows that by the end of 2011, there were 34.3 million global households that had a pay IPTV subscription as their primary TV service, up by 6.7 million year on year. According to Informa, this will likely rise to 76.5 million by 2016.
A recent study by NM Incite surveyed 1,865 adult social media users. The study observed Internet forums, blogs, Facebook and Twitter, as well as other social networking websites from March 31 to April 14th. The study revealed the reasons people add and remove friends from their social networking pages, and what social media sites are used for.

Casale Media reports a research analysis on the direct relation between online advertising and achieving a successful advertising campaign.
The report focuses on:
* Tactics to improve online display buys
* Increase impressions
* Improve ROI