Gulf News reports that Dubai Newspapers represented the single largest platform for UAE advertisers by pulling in a still substantial $478 million in the first six months of 2010. However, ads in English language newspapers in the UAE have dropped 13 per cent in the first six months of the year, and the overall numbers were only held up by a 20 per cent gain recorded by the Arabic newspapers. Television accounted for $75 million and was the only media platform to record growth over corresponding 2008 figures.

Emirates Business has conducted an interview with Satish Mayya, Chief Operating Officer of Bates PanGulf Media, tackling the bad conditions and impediments caused by the gloomy credit crunch. Satish Mayya also talked about the promising future of emerging media platforms.