The Saudi Telecom Company has bought another 20% stake in UAE-based digital media firm Intigral. The $24 million deal will raise STC's stake in Intigral to 71%. The telecom operator is reportedly funding the purchase through its own reserves. "The move is consistent with the strategy to focus on providing content services that are important to many of its customers," STC officials said in a statement. Intigral provides content on mobile phones and television.