Tahir Khalil | mediaME

Jeeran signs up for Nielsen's market intelligence solution in Mena

Sun, 2009-10-18 19:48 - By

Media Business, Media, 7 Days, ITP, Jeeran, Maktoob, Nielsen, Omar Koudsi, Orange Telecommunications, Piyush Mathur, Propertyfinder, Tahir Khalil, The Sarmady group

Effective Measure and Nielsen competing to be dominant online audience measurement service

Thu, 2009-09-10 10:09 - By

editor

Media Business, Media, Dimitri Metaxas, Effective Measure, Netlog, Nielsen, Omnicom, Scott Julian, Tahir Khalil, The National, Timothy Bataille

According to The National, Effective Measure and Nielsen are battling to be the dominant online audience measurement service in the Middle East, with each company releasing a client list following Nielsen's recent entry into the Middle East. Industry leaders, such as Dimitri Metaxas, want to help resolve this situation.

Tahir Khalil & Diego Semprún: Nielsen is bringing clarity, transparency and reliability to the region's Internet industry

Mon, 2009-09-07 14:47 - By

editor

Interview & Opinion, Consulting & Research, Ad Relevance, Buzz Metrics, Diego Semprun, Nielsen, Nielsen NetRatings, Tahir Khalil

Tahir Khalil and Diego Semprun discuss the online media measurement services which Nielsen has recently introduced in the Middle East. Nielsen is a leading marketing and media information company worldwide.