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This 'Keep your clothes crisp' campaign by DBB Dubai is for laundry detergent brand Persil. The campaign features several images of people performing daily tasks, like a student getting ready to go to school, a woman walking through an airport, and a man conducting business. The people go through their routines, all while maintaining their 'crispy' look with paper thin garments.
This finely crafted campaign by JWT for Virgin Megastore continues the storybook success of the agency that usually dominates the awards. The visionary Chafic Haddad does it again as the masterfully drawn caricatures of everyone’s favourite fairytales reflect the realism of Virgin Megastore's audio products for children. The other famous fairytales are Pinocchio and Little Red Riding Hood.
This week’s campaign has just enough creativity to earn it the exclusive status of being a featured campaign. Brought to you by JWT, these clever depictions of eyes resting send the subtle messages that with Virgin Megastore’s quality audio products, one can relax their eyes. The other soothing activities that the eyes are performing star gazing and picnicking in the forest.