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Thomson Reuters
Advertisers turn to social media as London summer Olympics approaches
Mon, 2012-04-23 21:24 - By
Advertising Business, Advertising News, Analysis, Digital Media, Media Business, Advertising, Media, Sports, Facebook, Leo Burnett, London summer Olympics, Olympics, social media, Thomson Reuters
As the date for the London summer Olympics fast approaches, advertisers and marketers are placing high hopes on social media outlets, particularly on Facebook, to get more consumers to buy their products. Most brands are developing ways to calculate what each click of the "like" or "share" button is worth, based on factors like number of people who saw it, engaged with it, and the total time spent on a particular campaign.
Thomson Reuters | Event Marketing Specialist
Job Summary
Reporting to the Regional Events Manager, the role is responsible for planning, execution, evaluation and measurement of events. The ability to work as part of a global team is essential as the role involves supporting colleagues in order to ensure global visibility and sharing of best practices. This role will work closely with marketing colleagues in the region - where applicable program managers and time zone leads for each of the customer segments - to coordinate requirements and act as a center of expertise for all events activity in the region.
Responsibilities:
• Deliver a continuous high level of service across all events, providing transparency on spend to drive cost efficiencies, ensuring that marketing ROI is maximized; provide financials to Regional Event Manager.
• Provide input and ideas on how best to reach targeted audiences in the region.
• In consultation with the Regional Event Manager, recommend alternative solutions to specific challenges where a traditional event type may not be appropriate.
• Maintain company-wide consistency across the brand and identity.
• Keep abreast of:
•Relevant industry events
•Latest technology, virtual and social media trends (webcasting, podcasting, blogging etc), making recommendations for use, when appropriate
• Contribute to regular, regional updates on program performance and ensure that calendar activity is shared globally, internally and, where appropriate, externally.
• Day-to-day management of third-party agencies who will work on high-complexity events in country, ensuring that they meet service level agreements.
• Participate in global event marketing group meetings to share best practices and report results, challenges etc.
• Be a champion of the new approach to event marketing. Embrace the company's working practices and nurture and encourage others to do so.
At Thomson Reuters, we deliver intelligent information quickly and efficiently, so professionals have knowledge to act. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial, legal, tax and accounting, intellectual property and scientific, healthcare, and media markets, powered by the world's most trusted news organization.
Required skills:
• 5-7 years experience in event management or related field
• Ability to travel frequently (up to 60%); flexible approach to working hours
• Strong customer focus, ability to represent the language skills, cultures and needs of the customer within respective regions and across the globe
• Strong business acumen, ability to make profitable and quick business decisions; accountable for event ROI, data and budget management
• Ability to multitask, prioritize workload and work under tight deadlines within a fast paced environment, delivering projects on time and to budget
• Strong relationship building skills; build and maintain networks across and beyond the organization to help deliver core objectives
• Proficient knowledge of Microsoft Office and other related applications
• Excellent verbal and written communication skills
• Excellent English is a requirement and Arabic language will be an advantage
Company Name
Thomson Reuters
Experience Required (Years)
5-7 years
Position Type
Description
Zawya preps for multimillion-dollar sale
Sun, 2012-04-08 08:22 - By
Announcement, Content Business, Digital Media, Media Business, Media, Emap & Pearson, Gunnar Skoog, sale, The National, Thomson Reuters, Zawya.com
The Middle Eastern business portal Zawya is expected to be sold in a multimillion-dollar deal that will be finalized next month. Several media companies are said to be interested in purchasing the site. Both Thomson Reuters and Emap & Pearson have expressed an interest in acquiring the website. If negotiations are successful, Zawya is expected to be sold within six weeks.
Thomson Reuters relaunches 'The Brief'
Thu, 2012-03-15 10:13 - By
Announcement, Publishing News, Media, Andrew Goldner, Asian Legal Business (ALB), Diane Hamade, Michael Hancock, relaunch, The Brief, Thomson Reuters
Asian Legal Business (ALB), a Thomson Reuters company, is today relaunching The Brief, a monthly magazine and website designed to provide legal professionals with the hard-hitting news and analysis they need to better understand the trends and business developments in the Middle East's legal sector.
Thomson Reuters appoints Superior Business Solutions SBS in Middle East for “Thomson Reuters EndNote and Reference Manager”
Mon, 2011-10-31 07:43 - By
Twofour54 tadreeb acquires Dubai's SAE institute
Thu, 2011-06-16 09:44 - By
PR Business, Media, Adobe, apple, Bachelor Degree programme, BBC, Bournemouth University. Navitas Group, Cartoon Network, Diploma, INA, Knowledge Village, RFI, Rod Jones, SAE Institut, Thomson Foundation, Thomson Reuters, twofour54 tadreeb, Wayne Borg
Twofour54 tadreeb, the media training academy, has acquired the Dubai business of the SAE Institute, the world's largest network of media training academies. As part of the deal, Twofour54 tadreeb has also entered into a long term co-operation agreement, which will enable it to access the Institute's internationally accredited Diploma and Bachelor Degree programmes.
Sky News Arabia appoints Nart Bouran as Director of News
Wed, 2011-02-16 11:53 - By
Announcement, Broadcasting News, Media Business, Media, ADMIC, John Ryley, Jordan Radio and Television Corporation, Nart Bouran, Reuters News Agency, Sky News Arabia, Thomson Reuters
Sky News Arabia has appointed Nart Bouran as Director of News for its 24-hour Arabic rolling news channel that will launch in Spring 2012. He joins Sky News Arabia from Thomson Reuters, where he was Director of Television for the Reuters News Agency. Nart will have overall responsibility for the channel including delivering its editorial standards and business goals.
The Brief
Contact info:
Thomson Reuters, Building No.1, Fl. 5, Media City, PO Box 1426, Dubai, UAE Tel: +97143918300 Mob: +971561770204
Media rates & audience docs:
Media Type:
Magazine
Description:
With nearly 70,000 readers throughout Asia Pacific and the Middle East, The Brief is the most effective way to reach senior legal professionals and corporate business leaders from all business sectors and industries. The Brief combines news and analysis from our team of professional legal journalists and the expert opinions of senior industry professionals with the same Reuters news and insights that power business.
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