WPP

Global market research firm Millward Brown opens Dubai hub

Sun, 2012-04-22 07:19 - By  


WPP-owned global marketing research company, Millward Brown, specializing in advertising, marketing communications, media and brand equity research today announced the opening of its Dubai office which will cater to its client base in the Middle East.

Global ad spending to grow to $486 billion in 2012

Tue, 2011-12-06 07:47 - By  

According to Zenith Optimedia, global ad spending will grow by 4.7% next year to reach a total of $486 billion, more than a full percentage point higher than the 3.5% growth the agency now says to expect for full-year 2011. WPP’s GroupM further confirmed Zenith Optimedia's predictions for growth in the coming year by reporting a potential 6.4% increase in global ad spending that will reach a total of $522 billion.


Y&R lures top creative professional Mark Bamfield to Jordan

Sun, 2011-10-02 11:07 - By  
 
 
Y&R, the Kingdom’s leading full-service advertising agency, welcomes Mark Bamfield as its new Executive Creative Director.

BPG Offsite workshop calls for need to go digital

Tue, 2011-09-20 09:06 - By  
BPG Group CEO, Avishesha [Avi] Bhojani
 
BPG Group, one of the larger marketing solutions groups in the Middle East, has called on the communications industry and organizations to immediately embrace the digital world or face being ousted from the busine

Menacom agencies rekindle the spirit of competition at the No Pin Left Behind bowling tournament

Sun, 2011-09-11 13:17 - By  

 

Following the great success of its “No Pin Left Behind” bowling tournament organized last year, the Menacom Group recently concluded the second year running of the exhilarating championship, which took place at Kempinski Hotel’s Strikers Bowling Center.

MEC Interaction to launch in Jordan as part of the Menacom Group

Sun, 2011-01-30 15:13 - By  

MEC Global, a leading global agency specializing in media communications, recently announced the upcoming launch of its specialist unit — MEC Interaction — in Jordan, which is slated for February 1st 2011 as part of the Menacom Group, one of the most prominent communications conglomerates in the Middle East and North Africa.


Abu Dhabi Film Festival awards advertising campaign for its 4th edition to JWT

Mon, 2010-08-16 10:43 - By  


The Abu Dhabi Film Festival (formerly the Middle East International Film Festival) announced today that it has selected JWT to develop its new advertising campaign for the 4th edition of the Festival, which will take place October 14-23, 2010.

WPP Chairman Martin Sorrell Sets Tone for Industry Future at IAA World Congress

Thu, 2010-05-13 16:04 - By  

Sir Martin Sorrell addressed the 42nd IAA World Congress today by focusing on the event’s theme of "Change: Consequences." Twelve hundred delegates from 45 countries gathered at the Kremlin to consider key issues about the future of the international advertising and marketing industry.


JWT named Adweek's 2009 Global Agency of the Year

Mon, 2010-01-25 16:07 - By  


Adweek today named JWT its 2009 Global Agency of the Year, marking the first time this advertising industry honor has been awarded to the agency or a WPP company.

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